Our vision is a rural India where everyone has an equal opportunity to thrive. By putting communities first and deploying innovations in public and private systems we seek to build flourishing localities.
The people of the bottom 100,000 villages live in extreme poverty. Despite good intentions, most development efforts are not sustainable. Life is precarious, leaving many rural Indians vulnerable, dependent and forced to migrate for survival.
A new approach to development that paves the way for scalable and sustainable progress.
Born from years of hits and misses, Thoughtful Tarakki is a transformative approach aimed at building communities that not only survive, but thrive. We’re all about giving people a seat at the decision-making table, fostering inclusivity, and strengthening local skills. Our goal is to elevate the quality of life today and open doors for tomorrow’s generations.
Rural development isn’t just a one-size-fits-all fix—it’s about customised local solutions that leverage both public and private sectors to create a ripple effect of transformation that reaches every corner of rural life.
We unlock the power of local communities (samaaj), engage markets (bazaar), and fine-tune public systems (sarkaar). Our focus is on creating a gender-just society that’s led by local leadership. It requires investing in local institutions and entrepreneurs to spur economic growth and deliver essential services.
We’ve mapped out key action areas across sectors—Health & Nutrition, Primary Education, Farm Prosperity, Jobs & Enterprises, Local Governance, Gender & Inclusion, and Communities. These foundations set the stage for a life that’s healthy, educated, and economically vibrant. Together, they pave the way for sustainable, scalable change in rural development.
In Kaudawand, a village plagued by mistrust and failed development projects, TRI introduced a new approach to natural resource management. Through community-driven planning and transparent processes, villagers regained hope and trust in the system. A simple gesture of a rejected bribe symbolized this shift, marking a new beginning for the community.
In rural India, menstruation is a stigmatized topic, leading to harmful practices like isolation and confinement in “menstruation huts.” Channabodi village, however, defied tradition by transforming their hut into a community center for women. This initiative has empowered women, improved their health, and shifted community attitudes towards menstruation.
Rajkumar Yadav, a resident of Bhoktadih village in Hunterganj block, Jharkhand, experienced a remarkable transformation. What was once a barren land, exposed to wild animals, is now a thriving mango orchard. This success story stands as evidence of the growing impact of the Birsa Harit Gram Yojna (BHGY).
Yamuna Mehta is an educated farmer who, with a helping hand from Transforming Rural India (TRI), embraces innovative farming methods. She’s not your average farmer—Yamuna cultivates strawberries, a new crop in her region. This leap not only boosts her earnings but also sets her up as a role model for fellow female farmers.
Sulekha Kumari, a resilient woman from rural Jharkhand, embarked on a transformative journey with the Jharkhand Opportunities for Harnessing Rural Growth (JOHAR) program which aims to diversify the income of rural households. Overcoming many obstacles, she started poultry farming, inspiring fellow women to seize control of their destinies and redefine their lives
Rekha, Kotra
Rekha, Kotra
Founded in 2015 with one guiding star—to revolutionize opportunities in rural India—TRI has never stopped pushing boundaries. Our mission is all about transforming villages, sparking innovation, and launching initiatives that make a difference. From day one, we’ve zeroed in on creating sweeping, systemic change, because we believe in impact that’s not just deep but also wide.
Reach us at
No. 24, Ground Floor, Community Shopping
Centre, Neeti Bagh, New Delhi – 110049
info@trif.in
+011-43068096